Essentials of Strategic Management: the Quest for Competitive Advantage
Author | : Arthur A. Thompson Jr. |
Publisher | : |
Total Pages | : 864 |
Release | : 2018-02-14 |
ISBN-10 | : 1260092275 |
ISBN-13 | : 9781260092271 |
Rating | : 4/5 (75 Downloads) |
Download or read book Essentials of Strategic Management: the Quest for Competitive Advantage written by Arthur A. Thompson Jr. and published by . This book was released on 2018-02-14 with total page 864 pages. Available in PDF, EPUB and Kindle. Book excerpt: Essentials of Strategic Management 6thedition by Gamble, Peteraf, and Thompson presents concise,straight-to-the-point discussions, timely examples, with a writing style thatcaptures students' interest. It features 10 chapters with 12 tightly linkedcases. The content is solidly mainstream and balanced, mirroring bothinsights of academic thought and real-world strategic management. For yearsstrategy instructors have been shifting from purely text-cases to a text-cases-simulationcourse structure. Two widely used online competitive strategy simulations, TheBusiness Strategy Game and GLO-BUS, are optional companions. Bothsimulations are closely linked to the content.