By the author of THE DESIGN OF EVERYDAY THINGS. Insightful and whimsical, profoundly intelligent and easily accessible, Don Norman has been exploring the design
Simple Heuristics That Make Us Smart invites readers to embark on a new journey into a land of rationality that differs from the familiar territory of cognitive
Andrew Yang, the founder of Venture for America, offers a unique solution to our country’s economic and social problems—our smart people should be building
Featuring a foreword by David Brooks, This Will Make You Smarter presents brilliant—but accessible—ideas to expand every mind. What scientific concept would
How a computational framework can account for the successes and failures of human cognition At the heart of human intelligence rests a fundamental puzzle: How a