Transmedia Marketing: From Film and TV to Games and Digital Media skillfully guides media makers and media marketers through the rapidly changing world of enter
This book considers the practical intersection between digital media and young adult texts. In these books, teachers and teacher educators offer practical examp
Providing an up-to-date and accessible overview of the essentials of narrative theory, Narrative: The Basics guides the reader through the major approaches to t
Narration can be conceptualized as conveying two or more events (or an event with a situation) that are logically interrelated and take place over time and have
This book reflects and analyzes the relationship between media and genre, focusing on both aesthetics and discursive meaning. It considers genres as having a de