Amvik eBook Solutions

The new media landscape touches every aspect of our social, political and cultural lives. It is more important than ever, therefore, that we are able to underst

Marshall McLuhan made many predictions in his seminal 1964 publication, Understanding Media: Extensions of Man. Among them were his predictions that the Interne

From Facebook to the iPhone, from YouTube to Wikipedia, from Grand Auto Theft to Second Life, this book explores media's important issues and debates. It covers

Exploring questions of both exploitation and empowerment, Understanding Social Media provides a critical conceptual toolbox for navigating the evolution and pra

This book is about technological change within human communication and the media. However, it is not technical but an overview and evaluation of new communicati