Download or read book Basic Media Writing written by Melvin Mencher and published by McGraw-Hill Humanities, Social Sciences & World Languages. This book was released on 1996 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text is designed to help students survey the various fields in journalism and to show them how the practitioners in these fields do their work. It includes chapters on advertising, public relations, photojournalism, broadcast and news-editorial work.