Bone of Branding
Author | : Patience Chee |
Publisher | : Faris Digital Solutions Pte Ltd |
Total Pages | : |
Release | : 2016-04-15 |
ISBN-10 | : 9789813170025 |
ISBN-13 | : 9813170026 |
Rating | : 4/5 (25 Downloads) |
Download or read book Bone of Branding written by Patience Chee and published by Faris Digital Solutions Pte Ltd. This book was released on 2016-04-15 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: The talented and charming Patience takes you on a spirited journey through the oft-misunderstood area of branding, turning a crucial business topic into an energetic and exciting subject, delivered in a fun, engaging way, while always maintaining the integrity of the lessons she is sharing with us, her readers. If you are in business, or if you are your business, this is a must-read book. Implementing this knowledge and understanding the importance of why branding works, how it works, and what happens when it goes horribly wrong, is a sure fire way to elevate your business and place it well ahead of your competitors.