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Turn Your Great Idea into a Thriving Business! “A guide that sets first-time entrepreneurs’ feet in the right direction.” Geoffrey Moore, author, Crossing
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Becoming a successful entrepreneur is impossible without accepting risk - the question is which risk to take and at what time. This guide offers practical, no-n
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This exciting new text helps student entrepreneurs succeed in the modern arena, in which new technology-intensive products and services are the engines of ventu