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Modern-day business leaders need to manage diverse global organisations and teams that work in international contexts. This text will assist organisations of al
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Whatever their industry of origin, all companies are facing the same challenge to a greater or lesser degree: globalization. It is becoming more and more eviden
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This textbook comprises an innovative companion for cross-cultural management classes, demonstrating how organizations can deal with cultural differences succes
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Cross-Cultural Management
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The internationalization of business via the process of globalization has brought issues of culture to the forefront of management thinking. Although culture is