Predictably Irrational
Author | : Dan Ariely |
Publisher | : HarperCollins UK |
Total Pages | : 308 |
Release | : 2009 |
ISBN-10 | : 9780007256532 |
ISBN-13 | : 0007256531 |
Rating | : 4/5 (32 Downloads) |
Book Synopsis Predictably Irrational by : Dan Ariely
Download or read book Predictably Irrational written by Dan Ariely and published by HarperCollins UK. This book was released on 2009 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cuts to the heart of our strange behaviour, demonstrating how irrationality often supplants rational thought and that the reason for this is embedded in the very structure of our minds.