Amvik eBook Solutions

This title, by social marketing pioneer Deirdre Breakenridge, teaches and demonstrates the eight new skills and mindsets PR/marketing pros need to build brands

Social media is having a profound, but not yet fully understood impact on public relations. In the 24/7 world of perpetually connected publics, will public rela

Social media has ushered in a new era of communication between organizations and key stakeholders. This text guides readers through a four-step process of devel

Given the high rate of social media use by the public, organizations are compelled to engage with key audiences through these outlets. Social media engagement r

Social media is having a profound, but not yet fully understood impact on public relations. In the 24/7 world of perpetually connected publics, will public rela