Download or read book The Pyramid Principle written by Barbara Minto and published by Pearson Education. This book was released on 2009 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Do you need to produce clear reports, papers, analyses, presentations and memos? If so, you need The Pyramid Principle. Communicating your ideas concisely and articulately to clients, colleagues or to the management board is a key factor in determining your personal business success. To gain the maximum effect you need to make maximum impact with your ideas upfront." "Applying the Pyramid Principle means you will save valuable time in writing and waste no time in getting your message across to your audience, making sure they grasp your meaning at once."--BOOK JACKET.